Data-driven growth, now open-sourced*

Practical guides, frameworks and deep dives on pricing, strategy, data, AI and more. All built on primary sources, real numbers and my own experience.

A cat sitting next to a computer with data graphs around
*… and cat-approved.

Hi, I'm Nadya.

I spent over a decade growing revenue and profitability at global consumer brands. Now I build bootstrapped SaaS products with my partner and share how it's going on X and Bluesky. Here I write about what I'm learning and working on.

More about me and my approach →

What I'm building

Alongside writing, I build SaaS products with my partner, bootstrapped and independent.

Featured writing

🧡 No ads, affiliate links, sponsored posts or paywalls. I write to share what I've learned, in case it helps someone else.